Online Marketing

digital marketing agency

8 Factors to Consider When Hiring a Digital Marketing Agency

The average small business spends about one per cent of its revenue on advertising. The actual dollar amount can vary a good deal across businesses. Some industries also have higher advertising costs, due to competition. Your marketing budget is probably a little larger than that. That’s because marketing encompasses so much more than just advertising. …

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best way to advertise on Facebook

What’s the Best Way to Advertise on Facebook? 5 Strategies to Consider

Did you know that Facebook is ranked third in terms of the world’s most visited websites? This means that if someone is online, it’s virtually guaranteed that at least some of their time is being spent on Facebook. So what better way to reach them than through Facebook advertising?  On average, Facebook users click on …

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How to Install Google Analytics_Facebook Pixel on a Website + Create Custom Audiences

How to Install Google Analytics/Facebook Pixel on a Website + Create Custom Audiences

This is how to install a google analytics pixel on a website. What you will need:• An existing website (this demo uses WordPress) Install a Tag Manager Option 1 – Paste Pixel Code From Google Tag Manager into Website 1. Open chosen WordPress website and in the navigation menu, click Navigation -> Astra Options -> …

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