Did you know that Google advertising revenue contributed to 83.3% of the Alphabet’s total revenue in 2019? Google is the largest search engine with more than 70% share of the search market. If you’re not advertising on Google, you’re missing out on potential leads. Most small businesses find Google advertising incomprehensible. Given the dynamic nature […]
How to Advertise on Google: The Complete Guide Read More »
We are a Neto Partner for SEM / PPC and lead generation We’re pretty excited to announce that Cloud Clicks is now officially recognised as a Neto partner. We are recognised specifically for SEM (Search Engine Marketing), PPC (Pay per click advertising) and lead generation. We’re looking forward to helping Neto clients in Brisbane, the
Neto SEM / PPC Partner Read More »
I keep telling my team, there is only 2 things that matter: Are we on track with our budget? Are we on track with our conversions? Yes, you cost per click, conversion rate, impression share, and all the other hundreds of metrics are important. But if we identified what our conversion goal and our budget
key metrics for ad performance Read More »
Are you ready for 2017? Digital Advertising Spend in Australia in 2016 was said to hit $6.8 Billion AUD. In the US digital advertising spend will surpass TV Ad spend for the first time in 2017. Do you have a strategy in place that will help your business stay relevant? How will you compete in
FREE Event: Introduction to digital advertising Read More »
Watch this video for instructions in how to change access in your Adwords Account:
How To Change Access In Your Adwords Account Read More »
Have you ever wondered what happened to the many visitors from the past who engaged with your site – even if it was only briefly – who never returned? Have you ever wished that there was a way for you to reach out, tap them on the shoulder, and remind them that you’re still here?
What Is Adwords Remarketing and How It Will Benefit Your Business Read More »
I just finished watching the Inside Adwords Livestream where Google announced its latest changes / Innovations. I am not sure how long it will take for these changes to roll out and to make their way over to Australia, but there is a few things I am pretty excited about like the Multi Dimensional Data
Google Adwords Innovations – Inside Adwords Livestream Read More »
I just came across this post on the Google Blog. Importing Adwords conversions from Salesforce. This is part of their latest rollout: Tracking offline conversions. I am not sure about you, but I find this extremely exciting. In the past we’ve set up Adwords and Salesforce for clients, and had to find a way to bring
Importing offline conversion back to Adwords Read More »
In this is video by Hal Varian, the Chief Economist at Google,explains how Google determines how much you have to pay for an Ad. http://www.youtube.com/watch?v=K7l0a2PVhPQ
Introduction to the Google Ad Auction Read More »
