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How The Global Pandemic Has Changed The eCommerce Industry in Australia
If you haven’t noticed, the global pandemic has caused more than a few changes this year. Actually, there has been a significant shift in consumer behavior - online purchases in ...
Webdesign: what are the foundations of a good website?
What are the foundations of a good website? Obviously, we are an advertising agency specialized in driving traffic to your website. In doing so, our #1 goal is to generate ...
How to Advertise on Google: The Complete Guide
Did you know that Google advertising revenue contributed to 83.3% of the Alphabet's total revenue in 2019? Google is the largest search engine with more than 70% share of the ...
Direct vs. Facebook Traffic in Google Analytics + UTM Tracking
How can I track my Facebook Ad results? UTM Tags will help you understand your analytics and adjust accordingly to get better results The answer is in Google Analytics If ...
Are Your Facebook Ads Not Converting? Here’s Why (And How to Fix Them)
According to Facebook’s Q3 2019 report, 1.59 billion people use Facebook every day. Think about that for a minute. That’s roughly 23% of the global population available to advertise to ...
Is your business stuck in a race to the bottom?
When it comes to pricing, lots of business owners get stuck in a race to the bottom. There are always going to be people around who will do the job ...
What is SEO (Search Engine Optimisation)
SEO stands for Search Engine Optimisation. Basically, it means to optimise your website, so Google ranks it higher when someone searches for a keyword you want to rank for. The ...
Google Ads Credit and Facebook Small Business Grant
Google and Facebook just announced to roll out support for small businesses. At this point, the majority of businesses putting their advertising spend on hold until they have a better ...
Why are SEO and digital marketing important?
Search engine optimisation (SEO) and digital marketing go hand-in-hand when it comes to growing your business’s digital presence. They’re both vital components in building your brand and without them both ...
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